Thursday, August 2, 2012

The editor's role: Print, Broadcast and Online

The readings talk about the current delimeha that newspapers are facing with reducing numbers and believeing less people means more productivity.

--- Lecture Notes ---

The Editor's Role: The editor decides what stories reporters should pursue. Their role entails assigning stories and offering advice to reporters to assess and polish the stories they bring. All reporters acquire editing skills to prepare and submit clean copy/broadcast-ready material.


Clean Copy - Refers to copy that is coherent, easy to understand, devoid of grammaratical and style errors. It also needs to be written with the reader or audience in mind.

Copy editing strengthens "a reporter's grasp of hir or her work as a writer." ~ Leiter et al. 2000:497


The editor's role: Exercising news judgement, improving stories while tetaining tone and identity of the writer, correcting errors of grammar and style, correcting facts of error and emphasis using standard news values, checking for libel and ethical breaches, preserving and enhancing the reputation of the publication/organisation, Writing strong headlines/leading with strong visuals.




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